The success factors in bancassurance lie in the seamless integration of banking and insurance services, the use of shared customer data to personalize offers and customer enthusiasm through advisory expertise and digital advisory experiences.
Framework conditions and
current challenges:
Framework conditions and
current challenges:
Banks have become one of the most important sales channels, especially for endowment insurance policies. The fusion of banking and insurance services enables deeply integrated financial and risk management for bank customers. Ideally, the cooperation offers a seamlessly integrated product range of banking and suitable insurance solutions.
At the same time, the sale of property & personal insurance “over the counter” is not a sure-fire success and requires innovative and tried-and-tested design of the entire bancassurance sales model
CONFIDUM has a wealth of project experience in both strategic and operational issues from the perspective of both bank sales and insurance partners. We will be happy to provide you with detailed references on request.
CONFIDUM expertise and
range of services (excerpt):
CONFIDUM expertise and
range of services (excerpt):
Overall, customer and sales strategies for bancassurance
Strategic revenue planning and optimization of the insurance business of banks and savings banks
Bancassurance sales model (including approach & advisory process, suitable segment-specific product portfolios, specialist support, digital advisory & product conclusion channels, sales support and back office processes)
Platform business (including integration of Financial Home and Financial Planning concepts)
Optimization and further development of cooperation models
New introduction of divisions / product groups in bank sales
Sustainable and performance-oriented alignment of remuneration models
Identification of market potential and optimization of sales penetration
Overall, customer and sales strategies for bancassurance
Strategic revenue planning and optimization of the insurance business of banks and savings banks
Bancassurance sales model (including approach & advisory process, suitable segment-specific product portfolios, specialist support, digital advisory & product conclusion channels, sales support and back office processes)
Platform business (including integration of Financial Home and Financial Planning concepts)
Optimization and further development of cooperation models
New introduction of divisions / product groups in bank sales
Sustainable and performance-oriented alignment of remuneration models
Identification of market potential and optimization of sales penetration
